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Who We Serve · E-commerce

Visit. Cart. Paid. Back again.

They visit, they leave, and the only follow-up is hoping.

The email that sells after the visit, fulfillment out of the spreadsheet, payments that reconcile.

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  1. 01 Visit
  2. 02 Cart
  3. 03 Paid
  4. 04 Back again
The four steps
01 · Work
  1. 01

    Visit

    The store loads fast, says what it sells, and captures the email before they leave.

  2. 02

    Cart

    Abandoned carts get the message that brings them back.

  3. 03

    Paid

    Payments that reconcile, fulfillment out of the spreadsheet, tracking sent without a hand.

  4. 04

    Back again

    The email that sells after the visit, on a schedule, in your voice.

In E-commerce

Most stores lose the sale after the visit, not during it. The customer looks, leaves, and the only follow-up is hope. The email that goes out after the visit, the cart message that brings them back, and the sequence that sells the second order are where a store's growth actually lives.

Behind the storefront is the spreadsheet: orders copied by hand, inventory in two places, payments that do not match the bank. Fulfillment out of the spreadsheet and payments that reconcile are not glamorous; they are the difference between a store that grows and one that eats the owner's weekends.

I have shipped a consumer platform with web, iOS, and Android purchasing reconciled server-side. A store is the same discipline at a different scale: one source of truth for the order, the stock, and the money.

Questions owners ask
Will this work with my existing store?
Usually, yes. The system sits around the store you have: the email after the visit, the cart recovery, the fulfillment flow, the reconciliation. Where the store itself is the problem, we talk about that on the call.
Do I need a big email list for this to matter?
No. A small list that gets the right message after a visit outperforms a large list that gets a newsletter. The sequences are built around what the customer did, not the calendar.
Can it handle inventory in more than one place?
One inventory, every channel reading from it. A sale on the floor and a sale on the site both move the same count, so you stop overselling what you no longer have.
What you get
02 · Build

The Second Order

The email after the visit, cart recovery, one inventory, reconciled payments

Built from The Store · Follow-Through

from $2,500 setup · from $499 a month

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Plus applicable WA sales tax. Every price is a starting point; the Scorecard sets the number.

How it starts
03 · Apply

Apply.

The first thing you get back is a Scorecard with your numbers in it.

No pitch, no price until you ask.

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Apply by 2 PM Pacific and you'll hear from me today. After that, by end of day the next business day.