The Second Order
The email after the visit, cart recovery, one inventory, reconciled payments
Built from The Store · Follow-Through
from $2,500 setup · from $499 a month
ApplyWho We Serve · E-commerce
They visit, they leave, and the only follow-up is hoping.
The email that sells after the visit, fulfillment out of the spreadsheet, payments that reconcile.
ApplyThe store loads fast, says what it sells, and captures the email before they leave.
Abandoned carts get the message that brings them back.
Payments that reconcile, fulfillment out of the spreadsheet, tracking sent without a hand.
The email that sells after the visit, on a schedule, in your voice.
Most stores lose the sale after the visit, not during it. The customer looks, leaves, and the only follow-up is hope. The email that goes out after the visit, the cart message that brings them back, and the sequence that sells the second order are where a store's growth actually lives.
Behind the storefront is the spreadsheet: orders copied by hand, inventory in two places, payments that do not match the bank. Fulfillment out of the spreadsheet and payments that reconcile are not glamorous; they are the difference between a store that grows and one that eats the owner's weekends.
I have shipped a consumer platform with web, iOS, and Android purchasing reconciled server-side. A store is the same discipline at a different scale: one source of truth for the order, the stock, and the money.
The email after the visit, cart recovery, one inventory, reconciled payments
Built from The Store · Follow-Through
from $2,500 setup · from $499 a month
ApplyPlus applicable WA sales tax. Every price is a starting point; the Scorecard sets the number.
Apply.
The first thing you get back is a Scorecard with your numbers in it.
No pitch, no price until you ask.
Agriculture
The harvest is in and the wholesale accounts find out by text, one at a time.
Wholesale accounts, seasonal email, and pickup scheduling, so it sells before it sits.
Automotive
The estimate sits unanswered because the customer is at work and can't take the call.
Estimates approved from a phone, bays booked, and the follow-up that brings the car back.
Cannabis
Loyalty, menus, and email all have rules, and one slip is a license problem.
Menus, loyalty, and age-gated email that stay inside the rules wherever you're licensed.
Craft beverage
Tuesday's taproom is empty and the club renewals went out late again.
Memberships that renew themselves, events that fill, wholesale orders that don't need a phone call.
Firearms and outdoor
The big platforms won't carry your ads, your email, or your checkout.
Ordering and email that work anyway, class and range booking, intake that keeps you compliant.
Retail
Google says you're open, you're closed, and the one-star review is up by morning.
Hours, stock, and events that are right everywhere, a list that brings people back, and reviews that get a reply.
Apply by 2 PM Pacific and you'll hear from me today. After that, by end of day the next business day.